Ideas Flagship Store Launch in Faisalabad IDEAS has a certain panache and we keep seeing diversity and creativity in...
Having spent time in the Advertising and Marketing circles I have a pretty good idea of how a Company...
And I went in expecting a Music launch just like any other. But the only thing that drew me...
Well as it is I was already looking forward to this movie as I had seen the teaser and...
A three day Invite landed at the work pad of Team Tvinkal and boy were we excited or what!...
Team Tvinkal had exclusive first row seats at the FPW 2018 and enjoyed every bit of the glamorous two...
Noncommercial and bracketed to the Advertising circle only The Pakistan Advertisers Society Awards are still a very glamorous and...
Just came back from Humayun Alamgir’s 10 year celebration that also saw the launch of his couture studio. A...
Last night at Frere Hall Pakistan, held a Gala Awards Night for the first ever Pakistan International Film Festival....
ST Women’s Club! An event all the Fashionistas of Karachi want to keep their day open for, the ST...

Tvinkal is an idea that is seeded in the mind of our Muse and CEO Jahanara because of a dearth of good reading material pertaining to Pakistanis. An avid reader herself, she felt that most of the Pakistani Blogs were all about either sensationalism or were so deeply monetized that all they offered were advertisements or endorsements of different brands.
There isn’t a single Pakistani Lifestyle Blog that talks about the real life interests of Pakistanis especially the women. Be it Fashion, Trends, Street Style, Cooking, Shopping, Upcoming Events, Movie Reviews or a take on the International Scene, we just never get to read a Pakistanis Perspective.
And that is how Tvinkal came about!



