Tvinkal was an idea that was seeded in the mind of our Muse and CEO Jahanara because of a...
For anyone who goes on around Karachi you would know Nazneen Tariq Khan at sight as she is part...
The lure of a Sari is eternal. Whether worn casually or formally the drape is perfect on the woman...
Pakistan. My Home, My identity and a window into who I am. Born to a man who served the...
One of my main reasons for starting to write after a long gap of about 25 years was because...
Not exactly a new kid on the block Mantaha quit a high powered corporate job in New York City...
Today at lunch I was seated next to this amazing lady who when asked about her occupation replied by...
Lawn was always a part of the Pakistani Fashion Trends. I remember way back in the 90s that my...
And one day last week I up and get a call from RJ Shagufta Yasmeen from Apna Karachi FM...
Finally we see someone come into the arena to design Western Wear keeping our Eastern sensibilities in Mind. Saba...
Tvinkal is an idea that is seeded in the mind of our Muse and CEO Jahanara because of a dearth of good reading material pertaining to Pakistanis. An avid reader herself, she felt that most of the Pakistani Blogs were all about either sensationalism or were so deeply monetized that all they offered were advertisements or endorsements of different brands.
There isn’t a single Pakistani Lifestyle Blog that talks about the real life interests of Pakistanis especially the women. Be it Fashion, Trends, Street Style, Cooking, Shopping, Upcoming Events, Movie Reviews or a take on the International Scene, we just never get to read a Pakistanis Perspective.
And that is how Tvinkal came about!
