Let’s face it we all love to talk about ourselves, or what we like or what we plan or...
There are certain days in the year which are more virtuous than others. One such day is the 10th...
It’s been around for some time actually but I am just now discovering how totally great this feature is!...
I have always been big on home remedies or totkas as we Pakistanis refer to it generally. All my...
I’ve been called high maintenance more often than I can count and I’m cool with it. In fact, when...
Pre Prep Eid! When we talk about Eid ul Azha or the namkeen Eid all we think is...
Increasingly, I’m thinking… Nope…. No siree…. I matter too. What small seemingly unimportant additions can you add to your...
Couple Social Media with our smart phones and the equation comes to a bombardment of constant connectivity. Add to...
I grew up in a close knit family and every Eid was a house full of guests at Brunch,...
About 10 years back one of my colleague narrated how when she was newly married there was a burglary...

Tvinkal is an idea that is seeded in the mind of our Muse and CEO Jahanara because of a dearth of good reading material pertaining to Pakistanis. An avid reader herself, she felt that most of the Pakistani Blogs were all about either sensationalism or were so deeply monetized that all they offered were advertisements or endorsements of different brands.
There isn’t a single Pakistani Lifestyle Blog that talks about the real life interests of Pakistanis especially the women. Be it Fashion, Trends, Street Style, Cooking, Shopping, Upcoming Events, Movie Reviews or a take on the International Scene, we just never get to read a Pakistanis Perspective.
And that is how Tvinkal came about!



